Shared space - Wikipedia

...A scheme implemented in London's Kensington High Street, dubbed naked streets in the press—reflecting the fact that the road has been cleared of markings, signage and pedestrian barriers, has yielded significant and sustained reductions in injuries to pedestrians. It is reported that, based on two years of 'before and after' monitoring, casualties fell from 71 in the period before the street was remodelled to 40 afterwards - a drop of 43.7%